Polly Hulseman

Never Quit on a Bad Day

Since her father was a pilot for the Air Force, Polly Hulseman lived in a plethora of places and moved numerous times.  She has lived in Florida, Texas, Hawaii, and the Philippines to name a few.  Polly attended 11 schools in 12 years, and she says that her early childhood experience made her very shy.  She has outgrown that.
           After working three jobs at a local mall, Polly decided to enroll in Indiana University in her twenties.   Being older, she did not feel like she was fitting naturally into the culture, so she finished her collegiate work at IUPUI where she graduated with a degree in Sociology with an English minor.   The experience taught her a lot – especially about how and why people respond the way they do.
           Polly launched her professional career at a bank and then later pivoted to advertising.  She found early success helping promote a “You Can Read” video program.  For a few years, she gained experience analyzing how effective the media worked for her company, but when they lost their big account, Polly lost her job as well.
Hulseman became effective in her role as a salesperson for new homes for a few years, but at one point, she became painfully aware that she was missing some events with her children, and she longed to find a better balance in her life.  “When my daughter was in the fourth grade, she had to do a family tree. There were no pictures of her and me, because I worked so much,” remembers Polly.
In 2011, Polly found Send Out Cards and thought it was a fantastic way to stay in touch with clients.  During a brief stint as a real estate agent, Polly used the cards, and by 2017, she morphed into making the process a serious business. In 2018, the company upgraded and lost some customers, but Polly rebuilt the business again, and 2019 was a banner year.  Since then, Polly has been helping people use this strategic tool to maintain and build relationships.
Polly believes in the product.  “It is a creative way to stay in touch with people, and they love getting the cards.  They cause people to pause when they arrive in the mail, and in our current climate, they are more likely to be read.”  The cards make your business stay top-of-mind, and real estate agents are thrilled to use them with prospects and follow up. Even others have caught the wave – independent insurance leaders, mortgage teams, and chiropractors see the value, and Polly is an excellent resource to help them set up a program and learn how to maintain it.
Polly remembers buying a condominium, and the experience was okay. Nevertheless, the agent never stayed in touch, and as Polly’s situation improved, she sold that condo and bought a new home.  Her original agent was not involved in the latter transactions.  Staying in touch is critical for long-haul success.
For Hulseman, success is fulfilling a passion and helping others’ businesses get better.  She loves to help passionate people with their passions, and she notes that finding balance in her life is certainly a success feature.  She explains that when her company created a mobile app, it was a game-changer as people could send out cards from their phones.   She also loves the idea that Send Out Cards is strategically designed to help people build their brands.
Polly enjoys her role in coming alongside clients who purchase the system. She is very adept at helping them learn how to use the process she sells.  She can manage the system for clients, but most learn how to send gifts and cards on their own. The company even includes video tutorials for their clients to gain proficiency.  According to Polly, the system is an economical vehicle to enhance relationships, and the process is user-friendly.  Business owners may put their contacts in the system, and sending out reminders of them with encouraging messages becomes a reality.
Since cards at the local drug store are so expensive, some might think the program would not be economical.  Polly explains that the most expensive card is $2.75, but the graphics are such that people are thrilled with the overall presentation.   Sure, one can go to a print shop and have cards made, but then they must sit down and address them all for mailing.
Polly and her husband, Gary, who sells wine for a distributor have two children: Samantha (26), who is an elementary teacher and Danielle (24), who is an esthetician and works at Hand & Stone at the Keystone Mall. The couple loves to entertain friends, and Gary, a former chef, provides some delicious food. They also love to travel, and if she could, Polly might consider hosting a travel show and writing about the experiences.
Polly Hulseman, who operates under the mantra of “never quit on a bad day” is quite busy now stringing good days together.   For more information on her and Send Out Cards, you may call _______ or visit her website at ________.